This surgery will provide an introduction to search engine optimisation and discuss the various tools and techniques that can be applied to improve your website's ranking.

Topics covered include:

1. How search engines work
2. How people work
3. Why website technology and structure is important
4. Targeting keyword phrases
5. Creating inbound links
6. Optimisation tools
7. Measuring success

There will also be an opportunity to talk about optimising your own website.

Duration - 2 hours

Please note places are restricted to one per company. If you want to run a session for a group of people from your business please get in touch and we'll arrange a convenient time.