04 July 2007
Since its launch almost a year ago, Silkmoth have managed a Google Adwords campaign on behalf of Tyre Shopper. The significant budget that has been invested in the campaign has contributed to the Tyre Shopper website becoming the online market leader.
Following the success of the Google campaign, Silkmoth have now created a campaign to run in parallel on the Yahoo! search engine.
Keith Jones, Silkmoth's Managing Director said
"We have demonstrated with our Google Adwords campaign for Tyre Shopper that investing significant sums in pay per click can reap significant benefits. Silkmoth's approach of complete measurability has given Tyre Shopper the confidence to increase spending month on month and to now invest in a campaign on Yahoo!"
Find out more about Silkmoth's latest developments.