27 August 2007
Regular Silkmoth visitors can't have failed but notice the new branding to the Silkmoth website.
As part of a forthcoming marketing campaign (Autumn 2007) we have taken a step back and looked at our branding and corporate identity. Generally we were very happy with the old blue hand but it did not work well on multi-coloured promotional material and the "fuzzy" edges were unworkable on marketing items such as pens and mugs.
Taking an evolutionary step rather than a radical leap a new logo and strapline were born
The new strapline before we do the website we do the insight sums up in nine words not only what we do but how we do it.
Silkmoth's approach is to learn every nuance of our customer's business before translating it in to a website. An approach that is born out by some hugely successful websites.
Find out more about Silkmoth's latest developments.