20 September 2006
Silkmoth has recently helped two UK companies to build business links with customers in Poland. Integrated Dental Holdings is the UK’s largest owner of dental practices offering NHS and private dental care. Car Transplants is a Nantwich based company that recycles car parts from scrapped vehicles.
Both companies approached Silkmoth to see how they could make their services visible to Polish citizens. Integrated Dental Holdings were keen to recruit Polish dentists and Car Transplants had spotted a potential market for their second hand car spares.
The websites that Silkmoth has developed overcome a major problem for British sites trying to advertise abroad. Search engines such as Google, have become so sophisticated that if a person in Poland tries to search for a product or job they are most likely to be shown a local web site rather than an overseas one.
Silkmoth have relationships with hosting facilities all over Europe including Poland. The Polish language Integrated Dental Holdings website for instance is delivered from servers physically located in Poland. Car Transplants and Integrated Dental Holdings are appearing much higher in Polish search engine results than UK based equivalents.
Both companies are benefiting from increased visitors and enquiries from Polish citizens.
Managing Director of Silkmoth Keith Jones said
"There have been some negative comments made in the media about the latest accession states to join the EU. Here at Silkmoth we are proving that new markets can be effectively opened up with these countries to the immense benefit of British companies."
Find out more about Silkmoth's latest developments.